Communication, Media & Culture (B.S.) – Journalism & Digital Media option

Overview

The Journalism & Digital Media Option within the Communication, Media & Culture major prepares students for vibrant careers in journalism, public relations, social media management, and digital communication. Through hands-on courses like News Media Production, Creative Video Production, Social Media as Communication, Feature & Opinion Writing, and Public Relations, students develop critical skills in reporting, digital content creation, and ethical media practices. Students gain real-world experience through internships, student-driven publications, and possible study abroad opportunities, enhancing their practical skills and global perspectives. Graduates are ready to thrive in fields such as broadcast journalism, digital marketing, and multimedia production, making a bold impact in today’s dynamic digital media landscape.

Possible Careers

Graduates of the Journalism & Digital Media program can pursue diverse career paths and mission-driven roles, including:

• Broadcast and Print Journalism: News reporter, anchor, correspondent, editor, or multimedia journalist in television, radio, online platforms, or newspapers.
• Public Relations and Corporate Communication: Public relations specialist, communication strategist, media relations coordinator, or community outreach manager in PR firms, corporate departments, or nonprofits.
• Social Media and Digital Marketing: Social media manager, content strategist, digital marketing coordinator, or brand communication specialist, building a strong online presence for organizations.
• Mission and Ministry Media: Digital content creator, media producer, or communications outreach specialist in faith-based organizations, supporting ministry and storytelling goals.
• Content Creation and Multimedia Production: Videographer, podcaster, blogger, or photojournalist in media production companies, freelance work, or independent content creation.
• Nonprofit Advocacy and Communication: Advocacy communicator, social media specialist, or digital storyteller in advocacy organizations, humanitarian agencies, or community groups.
• Further Academic Study or Teaching: Advanced degrees in journalism, communication, or media studies, with opportunities to specialize in areas such as political communication, health communication, law, ministry, or business, leading to careers in academia, research, or secondary/postsecondary education.