Business Administration (B.S.) — Marketing Option

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Overview

The B.S. in Marketing focuses on offering an effective product, presented at the right price, properly promoted to the relevant market, and distributed effectively.

Benefits of this Path

Majoring in Business at Bryan College is a challenging and rewarding experience that prepares you to compete effectively in today’s fast-paced world. Our objective is for students to acquire a knowledge, proficiency, and vision of business though the lens of a biblical worldview, which will enable you to make wise and ethical decisions. Bryan faculty partner with the Business Advisory Board to continually update the curriculum in order to keep pace with the constantly evolving marketplace.

Possible Careers

  • Social Media Manager
  • SEO Specialist
  • Marketing Coordinator
  • Marketing Assistant
  • Event Coordinator
  • Ads Manager
  • Media Buyer
  • Research Associate
  • Copywriter
  • Paid Search Manager
Download Degree sheet Program Overview

location:On Campus

Offered As:Bachelor of Science

field of study:Business

offered as:Major

Related Offerings:

Business Administration (A.S.)Business Administration (B.S.) — With OptionsSport Management (B.S.)Business AdministrationEconomics MinorBusiness Administration (B.S.) — Management OptionHealthcare AdministrationManufacturing ManagementMarketing Graduate CertificateHuman ResourcesBachelor of Business Administration (B.B.A.) — Economics OptionBachelor of Business Administration (B.B.A.) — Accounting OptionMaster of Business Administration (M.B.A.) — Sport ManagementMaster of Business Administration (M.B.A.) — MinistryMaster of Business Administration (M.B.A.) — MarketingMaster of Business Administration (M.B.A.) — Human ResourcesMaster of Business Administration (M.B.A.) — Healthcare AdministrationMaster of Business Administration (M.B.A.)Doctorate of Business Administration (D.B.A.)Master of Arts (M.A.) — Management & LeadershipBachelor of Business Administration (B.B.A.) — Leadership OptionBachelor of Business Administration (B.B.A.) — Human Resource Management OptionBachelor of Business Administration (B.B.A.) — Healthcare Management OptionBachelor of Business Administration (B.B.A.) — With OptionsBusiness (A.S.)Business Administration (B.S.) — Human Resources Management OptionBusiness Administration (B.S.) — Economics OptionBusiness Administration (B.S.) — Accounting OptionMarketing (B.A.)Management (B.A.)Economics & Finance (B.A.)

Program Faculty

Dan Gates

Gates, Dr. Daniel

Associate Professor of Business/Director of Assessment/Chair of Faculty Senate
Benton Jones

Jones, Dr. Benton

Associate Professor of Business/Director of the DBA
Adina Scruggs

Scruggs, Dr. Adina

Department Chair for Business/ Professor of Business
Brittany Wyatt

Wyatt, Mrs. Britney

Assistant Professor

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Bryan College is a small, regionally accredited Christian liberal arts college located in Dayton, TN.  With both on-campus and online programs, more than 50 areas of study are offered for Associate’s, Bachelor’s, Master’s, and Doctorate degrees, as well as professional certificates.

Founded in 1930, Bryan College has a rich legacy of educating students to become servants of Christ and make a difference in today’s world.

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