Marketing

Overview

Application Requirements:

  • Complete an online application.
  • Submit official college or university transcripts
    (if applicable).
  • If you have fewer than 12 transfer hours,
    submit official high school transcripts.

Course Requirements:

  • MKT 243 Principles of Marketing* (3)
  • MKT 321 Buyer Behavior (3)
  • MKT 329 Advertising & Promotion (3)
  • MKT 422 Applied Marketing Innovation (3)
  • MKT 423 Digital Marketing (3)

* MKT 243 must be completed prior to enrolling in any other courses

Benefits of this Path

  • Provides the marketing professional with
    skills to make their work more efficient
    and effective.
  • Offers additional training to enhance career advancement.
  • Develops the student’s quantitative and
    qualitative skills in management

Possible Careers

  • Marketing Manager
  • SEO Specialist
  • Project Manager
  • Content Strategist
  • Content Marketer
  • Production Manager
  • Social Media Manager
  • Digital Marketer

Program Faculty

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